OMMA Video, MediaPost’s semi-annual conference about the art and science of marketing, advertising, producing and distributing video on the Web, covers everything from innovative new ad formats, to enhanced video targeting technologies, to online television, branded Web series, and viral distribution strategies. No other show in the industry ties all the fragments together in such a cohesive and easily digestible manner, ensuring that there really is more than just something for everyone.
Previous OMMA Video Attendees Include
BBDO West, Senior Strategic Planner
BabyCenter, Senior Manager, Marketing & Development
Catalyst S+F, Manager, Account Strategy
Disney Interactive Media Group, VP Marketing
Goodby Silverstein & Partner, Sr. Planner, Digital
McCann Erickson, Director, Digital Video
Optimedia, SVP, Managing Director, Digital
PayPal, Senior Manager, Global Marketing
Razorfish, Media Supervisor
TCBY, Director of Marketing
The Coca-Cola Company, Director, Media and Interactive Marketing
Warner Bros., VP, Online Marketing
Williams Sonoma, Director, Marketing
MSNBC.com, Video Product Manager
The Clorox Company, Global Manager - Digital
Pereira & O’Dell, Director of Marketing
PHD, Digital Media Director
BusinessWeek, Director, Ad Operations
Mediasmith, Media Supervisor
MEC, Managing Director, Digital
PHD, Director, Digital Strategy
Universal McCann, EVP, US Director of Digital Communications
Starcom Mediavest, SVP, Group Director
Horizon Media, VP, Digital Media Activation
Neo@Ogilvy, Managing Director, North America
MTV, VP, Strategy & Operation
Marden-Kane, Inc., Senior Vice President
Mindshare, Senior Associate
Staples, Inc, Digital Marketing Manager
Kenneth Cole, VP, Marketing
MediaEdge, Media Supervisor
MediaVest Worldwide, Digital Associate
Mercedes-Benz USA, Digital Marketing & CRM
Euro RSCG Worldwide, Assoc. Director, Analytics & Insights
MediaCom, Marketing Manager
NBC Universal, SVP, NBC News Marketing
Razorfish, Strategy Director
Initiative, SVP, Director of Digital
MEC, Associate Media Director
Recorded sessions from recent OMMA Video
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What To Expect
* Hear the top names in digital video present keynotes, brand new research, case studies, tactics and strategies, latest trends, implementation techniques, and real world video applications and initiatives.
* Learn the latest trends for online video advertising implementation and technology, branded content, viral distribution strategies, and more.
* Network with agencies, brands, and other decision makers in digital video advertising and marketing to broaden your connections and partnerships.
* Through onstage editorial content and interactions with other show attendees you will increase your understanding of digital video on all levels.
What Our Attendees Said
"A high quality audience that complemented the high quality speakers. The intimacy of the room and the excellent questions made the OMMA Video panels much more interesting and informative than the standard blather we usually get from panel discussions."
Luke McDonough, CEO, RealGravity"OMMA Video always shares the latest information, statistics, and news in the online video advertising industry. A can’t-miss show; highly recommended."
Tyler Pringle, Executive Producer, REP Interactive"A must for anyone in the online video business. Great opportunity to find out where the industry is, where it is going, and how this evolving medium will deliver value to advertisers."
Justin Fadgen, Sr. Director, Business Development, Grab Networks"The day’s menu at OMMA Video was grounded in research, metrics, ROI and that last ten yards of the purchase funnel. Publishers, media buyers, advertisers and retailers are all looking for the right business model as it pertains to online video, and the panel sessions at this event were rich with these fundamentals. Well worth the price of admission!!"
Charles McCullagh, SVP Member Services & Technology, MPA"OMMA Video was a fantastic branding and networking investment for SpotXchange. We were able to meet and explore business opportunities and partnerships with decision makers from both the advertiser and web site sides of the business who are working together to expand the budgets coming into the nascent online video advertising marketplace. The combined efforts are leading to further testing and validation of the advertising model offered by online video."
Paul Bowlin, Vice President, Regional Advertising Sales, SpotXchange
