MediaDailyNews Issues for January 2005
- MediaDailyNews - Monday, Jan. 31, 2005
- MRC Proposes 'Consortium' To Develop Better Ratings, Asks Feds To Reaffirm Its Oversight Of Nielsen by Joe Mandese
- Carat Finds A Media Plan Is A Terrible Thing To Waste, Even If It's Free by Joe Mandese
- Super Bowl, NFL Fans: More Like Frasier Than Homer, Scarborough Study Finds by David Kaplan
- Study: Local Web Spending Will Rev Up In 05 by Wendy Davis
- Advertisers Score, Get Sacked In Post-Season NFL Ad Pods by Joe Mandese
- Mag Spotlight: Living 101 by Michael Shields
- Volkswagen Consolidates At MediaCom
- Time Warner Fuses AOL, Road Runner For Subscribers, Advertisers
- Carat Gets The Midas Touch
- Lee Gets Prize, Snares Pulitzer Inc.
- Verizon Licenses Microsoft TV
- Miller Hires Brennan As Director of Marketing Services
- Dubin To Head Entertainment/Marketing At Mediaedge:cia
- Top Global Brands: Apple, Google, Al Jazeera
- IF U CAN READ THS, U CAN GET A GD JB Commentary by George Simpson
- MediaDailyNews - Friday, Jan. 28, 2005
- FCC's Media Bureau Chief Ferree Announces Resignation by David Kaplan
- ACNielsen Wins Decision, Lifting Potential Barrier For VNU by Joe Mandese
- Chicago Tribune Launches Program To Keep Subscribers by Shankar Gupta
- Wednesday Ratings: It's All Right For Fighting, But Too Cold For Swimsuits by David Kaplan
- P&G/Gillette Deal May Be A Boon For Publicis, Starcom MediaVest
- DirecTV Offers ABC HD In 10 Key Markets
- In Touch Reaches 1 Million Mark
- Report: United Business Media Puts NOP On The Block
- MediaDailyNews - Thursday, Jan. 27, 2005
- Magna Enters 'Brand New World,' Develops Branded Content For Digital Platforms by Joe Mandese
- MediaVest Hears The Music, Taps MTV Exec To Lead Branded Entertainment by David Kaplan
- Meredith Goes En Casa, Launches Shelter Book Aimed At Hispanic Women by Michael Shields
- FCC's Copps Blows Whistle: Calls On Industry To Police Consolidation by David Kaplan
- VNU Gets Out Of Debt, Takes A Loss
- NBC To Use Watermarks To Track Promos
- Apprise Media Acquires Beckett Publications
- So Quiet You Can Hear an E-mail Bounce Commentary by Ari Rosenberg
- MediaDailyNews - Wednesday, Jan. 26, 2005
- Times Reports Modest Growth Due To Broadcast, Not Print by Michael Shields
- ESPN ABC Sports 'Neutralizes' Sales Team, Unveils New Structure by David Kaplan
- New Cable Chief To 'Energize' NCTA, Former Fed Succeeds Robert Sachs by David Kaplan
- FCC Goes Lame, Ducks Indecency Complaints by David Kaplan
- HSBC, CBS Tee Women's World Match Golf Championship by David Kaplan
- Marketers To Head Off Food Ad Regulations
- Report: Mattel Reviews Planning
- Deutsch Drops Out Of $200 Million Mitsubishi Review
- BBDO Unit Tops Awards Report
- Access on Demand and the Death of the Creative Culture Commentary by Jeff Einstein
- MediaDailyNews - Tuesday, Jan. 25, 2005
- Mattel Alters Toy Marketing Strategy, Uses Online Game To Offset TV Erosion by Shankar Gupta
- Subscription Agent Blasts Gruner + Jahr, Claims Publisher At Fault by Michael Shields
- EU Approves WPP's $1.5 Billion Bid For Grey Global Group by David Kaplan
- Cialis Angles To Lure ESPN Viewers And Fishing Fans by David Kaplan
- Arbitron, VNU Place 'Finishing Touches' On Apollo Test
- VNU, IDG Slate Publishing Joint Venture
- Infinity Broadcasting Targets Media Buyers and Planners in B2B Campaign
- Captivate Reformats Elevator Ads
- Beware the Tucker Reaction Commentary by Christopher M. Schroeder
- MediaDailyNews - Monday, Jan. 24, 2005
- Adware Weary: 'AdWare' Drops Name, Becomes Mediaplex by Joe Mandese
- CQ Weekly Gets A Makeover by Tobi Elkin
- FCC Chairman Michael Powell to Resign in March by David Kaplan
- Mag Spotlight: Country Weekly by Michael Shields
- Report: Feds Probe Gannett, NYT Co. Deals
- Johnny Carson, Dead At 79
- WPP Consolidates Health Units
- Cablevision Cuts Ties to Satellite Service Voom
- Final Score: Heidi Klum 3.2 Million - Super Bowl 0 Commentary by George Simpson
- MediaDailyNews - Friday, Jan. 21, 2005
- Wall Street: Ad Share Shift 'Faster Than We Realized,' Print, TV Budgets Move To Cable, Online by Joe Mandese
- B-to-B Ad Market Turns Corner, Nudges Up Near Year-End by Michael Shields
- Cable vs. Broadcast: Who Cares As Long As It's Unique' by David Kaplan
- A Magazine Whose Backers Are Mainly Hackers by Michael Shields
- LLKFB Finalizes Management Transformation
- Better Homes and Gardens Bows In China
- This Opinion Brought to You by Our Sponsors Commentary by George Simpson
- MediaDailyNews - Thursday, Jan. 20, 2005
- Zenith Chases Down Estimated $300 Million J.P. Morgan Media Business by David Kaplan
- IPG's Bell Moves to Co-Chairman As Roth Takes CEO Spot by David Kaplan
- PReSS Survey Reveals Magazines' Connections To Readers by Michael Shields
- AAF Elects Four To Its Hall Of Fame
- Media Contacts Opens Toronto Office, MPG Interactive Begins Global Expansion
- Clarification: VNU To Keep Business Media, Nielsen Entertainment Separate
- Strata Rolls Out EDI For Media Buyers
- The Burger Joint Commentary by Ari Rosenberg
- MediaDailyNews - Wednesday, Jan. 19, 2005
- VNU Taps Nielsen Media Chief To Run Burgeoning Media Info Group by Joe Mandese
- Carat's Verklin, NBC CMO Join In-Store Media Board by David Kaplan
- As Media Shifts From 'Mass' To 'Micro,' Marketers, Agencies Move To Embed by Joe Mandese
- Mainstream Papers Not Reaching Ethnic Readers by Michael Shields
- On NFL Network Super Bowl Never Ends, No Commercial Interruptions For Commercials by David Kaplan
- Interpublic Sets Stake In Hollywood's Endeavor Marketing by David Kaplan
- Atlanta Is the Ratings Judge for 'American Idol,' As Fox Plays Down Success by David Kaplan
- Southwest Media Group Wins Affirmative Insurance Holdings Account
- Einstein's Corner: Patient, Thoughtful Education 101
Commentary by Jeff Einstein
- MediaDailyNews - Tuesday, Jan. 18, 2005
- Ad Demand Remains Near All Time High, Online Hits New Mark, Papers Surge by Joe Mandese
- Baby Talk Gets Revamped by Michael Shields
- FreeZone Expands Zone, Cox Rolls Out Ad-Supported VOD Markets
- Video Game Maker Drops Long-Term Ad Agency
