MediaDailyNews Issues for November 2009
- MediaDailyNews - Monday, Nov. 30, 2009
- Ad Spending Optimism Returns To Pre-Recession Levels, Outlook Improving For Every Medium by Joe Mandese
- Super Bowl Ad Buys: Social Media Will Impact Marketers' Decisions by Wayne Friedman
- 'Search' Me: Google Plugs Planning Tools by David Goetzl
- Low Meets High: Wal-Mart Sponsors Ovation's 'Nutcracker' by David Goetzl
- Downhill 'Truth': Audi Sponsors U.S. Ski Team Doc by David Goetzl
- What Outrage? Glenn Beck Shouts, Smaller Marketers Stay Put by Wayne Friedman
- ESPN Deportes Kicks Off Portuguese World Cup Coverage by Erik Sass
- 'Leno' Ratings Stop Slide, Show Some Improvement
- Congress Holds Arbitron Hearings
- New Detroit Newspaper Hits Wall
- MediaDailyNews - Friday, Nov. 27, 2009
- Bankruptcy Twists: Tribune Moves Forward, Philly Newspapers Push Back by Erik Sass
- 'Paranormal' Is Bussed Cross-Country by David Goetzl
- Mag Bag: Hachette Hires Equifax for Data Optimization by Erik Sass
- Advertisers Reach Key Males Via Mixed Martial Arts by David Goetzl
- Fox Takes First November Sweeps by Wayne Friedman
- MediaDailyNews - Wednesday, Nov. 25, 2009
- 'WaPo' Axes NYC, LA, Chicago Bureaus by Erik Sass
- Local Ratings Controversy: Nielsen Angered By 4As' Claims by Wayne Friedman
- Slow-Pouring, Faster Spending: Heinz Ups Marketing Budget by David Goetzl
- Disney Channels Worldwide Names Lightcap President by Wayne Friedman
- Belo, MediaNews May Block Google by Erik Sass
- Kindle-ing: McClatchy Rolls Out Digital Editions by Erik Sass
- Scripps' Global Expansion, Acquires Channel Stake In India by David Goetzl
- CNN Draws 'Cause' Sponsors For Holiday Specials by David Goetzl
- KSL Wins Media-Buying Chores For Sizzler
- Interpublic Showcases Pro Bono Work
- Media X: Cruel To Be Kind Commentary by Jack Feuer
- MediaDailyNews - Tuesday, Nov. 24, 2009
- Where Will 'Oprah' Syndie Dollars Go Now? by Wayne Friedman
- Google Records Deal With TiVo, Will Use DVR Data To Enhance TV Ad Buys by Joe Mandese
- Malone: NBC/Comcast Merger Would Juice Broadcast Ops by Wayne Friedman
- Ads Up: GroupM Buys MRI AdMeasure by Erik Sass
- Shout Out: Oxygen Goes 'Bad' In Real Time by Fern Siegel
- Secure Reality: TLC Shoots 'Mall Cops' by David Goetzl
- ESPN Deportes Pitches Icon Off-Season by David Goetzl
- Nielsen Sample Quality Hits Five-Year High by David Goetzl
- Discovery Embraces Science's 'Future'
- WeTV Renews 'Platinum Weddings' For Fourth Season
- Dobbs Weighs Run For Office
- MediaDailyNews - Monday, Nov. 23, 2009
- Real-Life Auction For Brand Entertainment Properties by Wayne Friedman
- Meredith: Retrans Deals Increase Revs, Breakout Health Magazine Wanted by David Goetzl
- P&G Plans For Future: Multicultural Outreach, Evolve Marketing, Products by David Goetzl
- Ad Alert: Affluent Viewership Up Among Big Four by David Goetzl
- RAB: Radio Revs Hit Low Note, Slide 16% by Erik Sass
- Network Shows Down In November Sweeps by Wayne Friedman
- 'Daily Show's' Oliver Gets Stand-Up Show
- TV Guide Net Reups With Comcast
- MediaDailyNews - Friday, Nov. 20, 2009
- No Rest for the Dreary: Newspaper Revs Fall 28% by Erik Sass
- Spot Runner Debuts Online TV Buying Platform by Wayne Friedman
- TV Ads, WOM Best Tools To Promote Shows by Wayne Friedman
- Oprah Ending Her Syndie Show -- A Cable Program Future? by Wayne Friedman
- Fox Business Expands Distribution by David Goetzl
- Nielsen Makes New Cuts In Data Processing Facility, Systems Already Strained by Joe Mandese
- CEO Ancier Exits BBC America by David Goetzl
- Market Push: New York Goes 'Extreme Local' by Fern Siegel
- Mag Bag: PGA Says Ad Pages Jump 19% in 4Q by Erik Sass
- AP Cuts 71 Jobs, Closes 4 Bureaus
- O&M Introduce Global Strategy Practice
- New Actresses Vie In Next 'Scream Queens 2'
- Pantene Backs 'Style Glossy'
- Nielsen's Same-Day Decision: All Politics Are Local, All Ratings Are Time-Shifted Commentary by Don Seaman
- MediaDailyNews - Thursday, Nov. 19, 2009
- 4As Slams Nielsen For Local TV Ratings Change by Wayne Friedman
- Coke Targets Multicultural Communities Year Round by David Goetzl
- Coors Scores Ads On TiVo's NFL Coverage by Wayne Friedman
- White Takes Reins At DirecTV by David Goetzl
- Nielsen Study Touts Mall Ad Effectiveness by Erik Sass
- Publicis Chief Takes One Toke Over Online, Digital Remains High Note by David Goetzl
- BCG: People Won't Pay Much For Online Content by Erik Sass
- Mother Nature Net Flies With AirTran by David Goetzl
- November Sweeps: 'Melrose' Still Hot, 'V' Flies South by Wayne Friedman
- Oprah Plans Berkus Show
- Streamlined 'NY Sun' Resurrected Online
- Mediabrands Named Media Holding Co., MPG Agency Of The Year Commentary by The Editor
- MediaDailyNews - Wednesday, Nov. 18, 2009
- NBC, Cox: Dynamic Ad Inserts Add Value by Wayne Friedman
- Star Power: Celeb Endorsements Click With Younger Demos by Wayne Friedman
- Asset Gain: Cablevision To Spin Off MSG by David Goetzl
- Scarborough: Most Americans Still Read Newspapers by Erik Sass
- Discovery/Hasbro Adds Execs To New Venture by David Goetzl
- AT&T: More Free TV Apps by David Goetzl
- Cartoon Network's 'Ben 10' Fits Foot Locker by David Goetzl
- ABC Approves New Community Newspaper Service by Erik Sass
- Mediabrands Adds COO To CFO Comonte's Role by Joe Mandese
- Power Outage Delays Nielsen Ratings Release
- Tyrangiel To Editor, 'BusinessWeek'
- Time Warner Divorces AOL Dec. 9
- 'YouTube Direct' Shares Video With News Sites
- Media X: Eat or Be Eaten Commentary by Jack Feuer
- MediaDailyNews - Tuesday, Nov. 17, 2009
- Mixed Bag: Mag Ad Pages Down 13%, But Some Pubs Register Gains by Erik Sass
- Open Sezmi: All-in-One TV Service Tested by Wayne Friedman
- Friendless: Chief Marketers Spend Little On Social Media by David Goetzl
- Univision, YouTube Partner For Extensive Programming Deal by Wayne Friedman
- CIMM Modifies Agenda, Research Request: Focuses On Set-Tops, Collaboration by Joe Mandese
- So Over: Window Media Closes by Erik Sass
- TV Muscle: USA Net Re-Ups 'WWE' by David Goetzl
- 'Fall' Guy: Stainmaster Leveraged HGTV On, Off-Air by David Goetzl
- MasterCard Gift Finder Launches Integrated Campaign
- 'Detroit Daily Press' Debuts Nov. 23
- History Channel Debuts High Def HI
- MediaDailyNews - Monday, Nov. 16, 2009
- New Congressional Bill: Smackdown On Kids' TV Ads by David Goetzl
- Hanlon, Fischer Take A Leap, Join Digital TV Agency Board by Joe Mandese
- News Corp. Enlists McKinsey For Growth by David Goetzl
- Warner, FreeWheel Ink Deal To Place, Track Ads At Music Sites, Platforms by Laurie Sullivan
- Flo TV Launches Dedicated Mobile Network by Wayne Friedman
- 'Boston Globe' Debuts Digital Edition by Erik Sass
- Few Syndies Peak, CBS' 'Oprah,' 'ET' Category Leaders by Wayne Friedman
- Diageo OK With NFL 'Morgan' Move by David Goetzl
- 'LA Times' Publisher Joins Sirius Board
- Wenzel Named TBWAWorldHealth President
- MRI Links With Geoscape, Offers Hispanic Segmentation
- Mediaedge Retains IKEA U.S. Account
