MediaDailyNews Issues for September 2010

MediaDailyNews - Thursday, Sept. 30, 2010
NBCU Honcho Likens New Content Model To Pushing Drugs To Addicted Kids by Joe Mandese
ABC Creates New Local Ad Inventory Exchange System by Wayne Friedman
Yahoo Moves Aggressively Into TV by David Goetzl
As Comonte Leaves For McCann, Freeman Emerges As Likely Mediabrands Chief by Joe Mandese
MTV To 'Scratch' Brand Partnerships With New Unit by Wayne Friedman
Rainbow Media Taps BlackArrow For VOD Ad Trial by Fern Siegel
Filmon.com Streams U.S., Global TV Fare by Wayne Friedman
Tribune Settles with 2 Creditors by Erik Sass
New Devices Mean New Ad Models For Demanding Consumers by David Goetzl
iPad Ads Reach Affluent iMen by Erik Sass
Discovery Unveils New Russian Initiatives
Rodale Ups Murcko To EVP, Group Publisher
'WSJ' Print Ad Revs Jump 21%
MediaDailyNews - Wednesday, Sept. 29, 2010
Comonte Leaving Mediabrands, Freeman Seen As Logical Chief by Joe Mandese
TV Networks Are Booking Canoe iTV Spots by David Goetzl
TiVo Premiere To Stream Hulu Plus by Wayne Friedman
Reach Media Brings Video Ads To More Taxis by Erik Sass
New E-Rival: Kurzweil Bows Blio E-Reader by Erik Sass
Faster Turnover, Lower HDTV Prices Could Speed 3D Rollout by David Goetzl
Dramas Up NBC's Performance, 'Glee' Shines For Fox by Wayne Friedman
DNI Creates Unit For TLC Global Content
Lifetime Targets Unemployed In "Fairy Jobmother"
LogicLab Taps Mendelson As Ad Sales VP
MediaDailyNews - Tuesday, Sept. 28, 2010
Nielsen Debuts Online Ratings by Wayne Friedman
Sony, Warner, Disney Plan Pricey Home Film-Viewing Option by Wayne Friedman
Top Marketers Preach Rewarding Creativity by David Goetzl
NASCAR Drives Sponsor Pitch by David Goetzl
Auto-Focus: Drivers Like Digital Billboards by Erik Sass
Internet Users Want Free, Ad-Supported Music by Erik Sass
Roll 'Em: Shamrock Buys Screenvision by Erik Sass
Ben & Jerry's To Drop All-Natural Claims by Karlene Lukovitz
Radio One Hires 2 New Execs
Taylor Swift Partners With Comcast On Demand
MediaDailyNews - Monday, Sept. 27, 2010
Burke To Replace Zucker At NBC After Comcast Merger by Wayne Friedman
Commercial Confusion Across Demos, 21% Always Stumped by Wayne Friedman
GetGlue Signs Big TV Nets for Social Fan Site by Erik Sass
Road Trip: Discovery's Travel Soars In Value by David Goetzl
Internet Trumps TV, Newspapers For News by Erik Sass
DirectTV Pushes Local Ads To Grab Cable Share by David Goetzl
'Big' Gets 'Bang' On Thursdays, 'Dad' Holds Own by Wayne Friedman
Justice To Source Interlink EVP
Reveille Rearranges Executive Suite
Clarification: Nickelodeon Scatter Ads
MediaDailyNews - Friday, Sept. 24, 2010
Local TV Ads Up 24% To Date, Auto Still Driver by Wayne Friedman
Toy Story: Kids' Ad Market Plays Strong by Wayne Friedman
HGTV Adjusts Shows To Match Consumer Experience by David Goetzl
Univision Rebrands NFL Site, Traffic Increasing by David Goetzl
Mag Bag: The Subtext of ESPN's Body Issue by Erik Sass
'Undercover' Gets Under-Par Ratings, 'Defenders' Cops Viewers by Wayne Friedman
Team Detroit Wins Sports Authority
R/GA Taps Tso As ECD
Jet Blue, NY Tourism Partner
Blockbuster Files For Chapter 11
Future of Media Buying: Demand-Side Platforms Commentary by Craig Gugel
MediaDailyNews - Thursday, Sept. 23, 2010
Nielsen Extends Meaning Of 'Extended Screen,' Includes TV Shows Viewed Online Without The Same Commercials by Joe Mandese
TV Political Revs To Hit $2.5B in '10 by Wayne Friedman
CBS' Moonves: Upbeat About 2011 Revs, Cross-Platform by David Goetzl
NYTCO Ad Sales Trail Predictions by Erik Sass
JLo, Tyler Confirmed As 'Idol' Judges by Wayne Friedman
News You Can Booze: Advertisers Want Back Into College Papers by Erik Sass
Hambidge To VP Marketing, Petry Media by David Goetzl
Fox Remains 'Glee'-Ful, 'Parenthood' Loses Viewers by Wayne Friedman
Next Collaborative Alliance To Focus On Tech Adoption
'Newsweek' Expected To Lay Off 30% of Staff
Flynn To Bravo, VP Production
KFC Deploys Human Billboards
MediaDailyNews - Wednesday, Sept. 22, 2010
Digital Dollars: 40% of Conde Revs From Apps in Future by Erik Sass
ivi TV Sues Major Media, Claiming Right To Internet TV by Wayne Friedman
Google TV Ads Contest Entices Small Biz Online by David Goetzl
Coke, McD Use Olympics To Recharge Canadian Viability by David Goetzl
Parr for the Course: Hachette Names New CEO by Erik Sass
P&G Wants NFL To Tackle Problems Before Next Season by David Goetzl
'Hawaii Five-0' Books It, 'Stars' Shines by Wayne Friedman
Legion Targets Digital Mavericks
Davis To Litton Creative Services Director
Correction: 'Fred' Scores Demos, 'Camp Rock' Overall Viewers
MediaDailyNews - Tuesday, Sept. 21, 2010
Sinclair Predicts Double-Digit Revs In 3Q by Wayne Friedman
Making Waves: Internet Radio May Threaten Terrestrial Drive-Time by Erik Sass
Univision Relaunches Station Web Sites by Erik Sass
DirecTV Believes Lower Cost Will See Higher 'Sunday Ticket' Returns by David Goetzl
'Sunday Night Football,' 'Fred' Deliver by Wayne Friedman
'Bon Appétit' Heads To NYC, New EIC Planned
Brown To Theater Critic, 'New York'
HuffPo Adds Ex-Newsweeker Howard Fineman
AIM Promotes 5 To VP
MediaDailyNews - Monday, Sept. 20, 2010
Mobile App Ads To Soar To $8B By 2015 by Wayne Friedman
CBS: Strong, But Changing Ad Climate, Powerful Retrans Fees by Wayne Friedman
TRA Enlarges Research, Linking Viewership To Purchasing by David Goetzl
CBS Picks New Boss For 'Undercover' Work by David Goetzl
Nielsen, Sunbeam Close To Settlement by David Goetzl
Affluents Reading Fewer Magazines: Ipsos Mendelsohn by Erik Sass
Cable Hits 'Shore,' 'Burn' Through Ratings by Wayne Friedman
'Vampire' Bites, 'Apprentice' Fired by Wayne Friedman
WPP to Launch Content Project Online
Teese To VP, Sales For 'CQ-Roll Call'
MediaDailyNews - Friday, Sept. 17, 2010
Nielsen, ABC's 'Generation' In Sync With iPad by David Goetzl
Apple Preps Newspaper Subscription Plan by Erik Sass
TVB Makeover: Org Gets New Logo, Tagline by Wayne Friedman
'Survivor' Survives Another Season, Premiere Up 8% by Wayne Friedman
Mag Bag: 'Bloomberg Markets' Gets Makeover by Erik Sass
DirecTV's Doyle Calls 3D 'Niche' Prospect by David Goetzl
Bravo Ups Levine To SVP, Production
CNBC.com Launches NetNet
Media General Sells Zillow Ads Via TV Stations
Korey Kay To Relaunch Commodore Computers
Movement Marketing: Eat, Pray, Love Commentary by Suzana Apelbaum