MediaDailyNews Issues for September 2011

MediaDailyNews - Friday, Sept. 30, 2011
Ad Outlook Helped By Global Economy: World GDP On Upward Trajectory by Steve McClellan
Star Search: Burnett's Video Co. Joins Forces With Youtoo by Wayne Friedman
Trust But Verify: Marketers Doing More Agency Evaluations by Steve McClellan
Dance To It: Coke Searches For Campaign Star by David Goetzl
'Dawn's Light: Digital Promo Targets 'Twilight' Fans by Wayne Friedman
ESPN To Use Research Tracking Day-In-The-Life Of Media Consumers by Joe Mandese
Mag Bag: Tablets, Digital Editions Booming by Erik Sass
TV Programming Gets 'High' On Facebook by Wayne Friedman
Bayer Puts U.S. Media Assignment In Review by Steve McClellan
MediaDailyNews - Thursday, Sept. 29, 2011
U.S. Media Biz To Rise To $1.1 Trillion In '11 by Wayne Friedman
Gas Station TV Gets Bloomberg Video Content by Erik Sass
Sex Toy Ads To Appear In UK, Planned For U.S. by Steve McClellan
Less 'Glee': Fewer LGBT Characters On TV by Erik Sass
Chrysler Rams Campaign Using Hispanic Outlets by David Goetzl
Starz Nabs Grammer For Original Series by David Goetzl
ABC, CBS Tops With Affluent Viewers by Wayne Friedman
Digital OOH Ad Spend Expands 16.1% During First Half
Thomson Reuters: Smith To COO, Merges Divisions
Sheets Debuts OOH Campaign on NCM Theaters
Rebelo To Saatchi & Saatchi Australia CEO
MediaDailyNews - Wednesday, Sept. 28, 2011
Doyle Steps Down At MEC, Poised For 'New Direction' At GroupM by Joe Mandese
Starcom Taps Maxwell As New Research Director by Steve McClellan
TidalTV Has Deal With Roku For OTT Video Ads by David Goetzl
Take Two: Bruno Now Marketing Prez For Weinstein Co. by Wayne Friedman
'Baltimore Sun' Plans Pay Wall by Erik Sass
Fundamentals: Agencies, Clients Need To Intensify Customer Bonds by Steve McClellan
Clear Channel's iHeartRadio Adds Univision Programs by Erik Sass
CBS' 'Men' Continues Its Hot Streak by Wayne Friedman
Former ABC Soaps Set For January Return by David Goetzl
SMGx Does DOmedia
Is Radio The Secret Weapon in the Daily Deals Space? Commentary by None
MediaDailyNews - Tuesday, Sept. 27, 2011
Ad Spend: U.S. Slows, But UK Declines by Steve McClellan
Smell The Coffee: OMD Wins $200M Sara Lee by Steve McClellan
TRA Loses Request To Bar Kantar From Using Media Tool by Wayne Friedman
Amazon Prime Cuts Deal With Fox TV by Wayne Friedman
Comcast Sells Local Spots Via Interactive Ad Campaigns by David Goetzl
ABC Flies High With 'Pan Am' by Wayne Friedman
Hearst Launches 'HGTV Magazine' by Erik Sass
Asian-American TV Homes Rise Nearly 10% by David Goetzl
Credit Suisse Launches Global Ad Campaign
Mason To CEO, Link TV
From Screaming Fans To Streaming Fans: A Portable Digital Music Revolution Commentary by Jeffrey Sass
MediaDailyNews - Monday, Sept. 26, 2011
Rivals Donovan And MediaBank Merge To Form 'MediaOcean,' Will Develop New 'OS' For Madison Avenue by Joe Mandese
Barclays Awards Maxus Global Media Duties, Ad Spend Estimated At $150M by Steve McClellan
MediaVest Cuts Staff 4%, Claims "Reorganization" by Steve McClellan
Starcom MediaVest Taps DOmedia For OOH Buys by Erik Sass
FX Steers 'Jersey City' To Promote Audi A6 by Wayne Friedman
London Calling: WPP HQ Likely Heading Back to City By 2013 by David Goetzl
'NFL Sunday Ticket' Free Now To Jump-Start Buys In '12 by David Goetzl
Dish, Blockbuster Positioned As The New Netflix by Wayne Friedman
Fox Trumpets Thursday Numbers, But 'Big Bang' Best by Wayne Friedman
NYTCO Predicts Losses: 8% Newspaper, 2% Digital Revs by Erik Sass
Murray To President, CEO Y&R Advertising
77% Of Americans Suspect News Bias
Frequency Commentary by Joe Mandese
MediaDailyNews - Friday, Sept. 23, 2011
Nielsen Plummets, Rentrak Soars On News Of Ratings Glitch, Cuban Investment by Joe Mandese
Interpublic's Roth: Disconnect Between The Market, Business by Steve McClellan
MDC CEO Upbeat About Ad Economy by Steve McClellan
Viacom Ad Growth Will Dip To Single Digits by David Goetzl
Reality TV Grabs Most Viewers, Sports Nabs 20% by Wayne Friedman
'X Factor' Strikes Chord Below Agency Forecast by Wayne Friedman
Mag Bag: USPS May Raise Rates, After All by Erik Sass
MediaCom Sings For Universal Music Group by Steve McClellan
New Dominion To Distribute Halogen TV Shows
How Marketers Can Combat TV Fragmentation Commentary by Brian Wieser
The Long Goodbye: When Will Eyes-On Replace DECs? Understanding This New Metric Key To OOH's Ad Share? Commentary by Tony Jarvis
MediaDailyNews - Thursday, Sept. 22, 2011
Nielsen Discloses Major TV Ratings Glitch, Could Impact Millions In TV Ad Buys by Joe Mandese
News Corp Nixes 'Simpson' Channel, Big Hopes For FX by Steve McClellan
Aegis CEO Forecasts Single-Digit Growth Through 2016 by Steve McClellan
Innerscope Expands Scope, Gets Funds To Scale New Neuro Research Platform by Joe Mandese
Netflix, Discovery Nets Team For 2-Year TV Deal by Wayne Friedman
Hulu To Invest $375M In Content by David Goetzl
Advertisers Remain Cautious, Stick To 2011 Budgets: WPP by Steve McClellan
U.S. Seeks Info On News Corp. Corruption by Erik Sass
Romano To Telemundo President by David Goetzl
Netflix Defends Price Hike As Price Of Doing Business by Wayne Friedman
MediaCom To AOR, Universal Music Group
Dennis Publishing Launches Auto App
Could Traditional Advertising Be the Key to Cracking the Hyperlocal Code? Commentary by Drew Hilles
MediaDailyNews - Wednesday, Sept. 21, 2011
CBS Reports Strong Advertising For TV, Radio, OOH by Wayne Friedman
Comcast CFO: NBC Needs Turnaround Time by David Goetzl
Deutsche Banks On MDC, Predicts 15% Growth by Steve McClellan
Disney Rejects Sports-Tier TV Fees by Wayne Friedman
Who, What, When, Where: Horizon Seeks To Answer The 'Why' With New Group by Joe Mandese
Gas Station TV Rolls Out New Platform, Triples Audience by Erik Sass
Netflix Could Lose More Subs, Redbox Could Benefit by David Goetzl
Kutcher Brings New Sheen To 'Men' by Wayne Friedman
TiVo Future Focuses On TV Software Packages by Steve McClellan
McCann Creates Chief Production Post, Taps BBDO's DiLorenzo To Fill It
Rotherham To MediaCom Global Account Director
Wilner Named VP, Kantar's Campaign Media Group
Bellavia To CFO, Doremus
Live Well Network Adds 5 Journal Broadcast Stations
MediaDailyNews - Tuesday, Sept. 20, 2011
Audit Finds Nielsen's C3 Ratings Hurt Advertisers by Steve McClellan
Brain Drain: Neuro Researcher EmSense Goes On The Block by Joe Mandese
Ad Growth Slows, But Key Categories Soar by Steve McClellan
Comedy Central's 'Workaholics' Get's Personal, Makes Average Joe Part Of Brand Integration by David Goetzl
Full Circular: AP, Newspapers Introduce Mobile Offers by Erik Sass
Netflix's Double Take: Debuts Qwikster As DVD Service by Wayne Friedman
USAID, Ad Council Raise Awareness of East Africa Famine by Erik Sass
Scripps Consolidates All Digital Under Symson
'Top Chef,' Toyota Unveil Cross-Media Effort
OOH Companies Form Allied OuterSpace
Mediabrands Taps Kerzner's Snyder As Communications Chief
Back To The Future (Of Media) Commentary by The Editor
MediaDailyNews - Monday, Sept. 19, 2011
UBS Downgrades Organic Rev Growth For Omnicom, IPG by Steve McClellan
Starcom Sweetened With $60M Mars-Wrigley Asian Account by Steve McClellan
NBC's Daily Candy Tours P&G Promo by Wayne Friedman
DirecTV's Nomad to Link DVR With iPad by David Goetzl
ION Taps Sternberg To Head Sales Research by Wayne Friedman
CW Bewitches With 'Secret Circle' by Wayne Friedman
LGBT Affluents Younger, Richer Than Other Upscale Demos by Erik Sass
DirecTV Unhappy With Sports Narrowcasting by David Goetzl
Burnett Wins Esurance, Will Service Separate From Allstate
Blogger/Analyst Sternberg Gets IONized, Will Had Sales Research
BMW Gets New Diversity Agencies
TV Ad Futures: Set-Top Boxes, Network Sites Key To Targeting Customers Commentary by Jim Harenchar