Going Forward: Social Media's Next Stage
It's been a headline-making year for social media. Twitter has continued in its role as the real-time, go-to platform about what’s going on around the world; Facebook went public; a number of major solution providers consolidated; and mobile social gained increasing traction as consumers continued to flock to new devices of all kinds, from smartphones to iPads.
But even as the industry moves towards fast-moving maturity, it has a lot of work to do. Twitter, Facebook and LinkedIn are still firming up their business and ad models; mobile marketing – to many people – is still a conundrum, and there are, of course, continuing concerns about how to responsibly use Big Data to better target potential customers. And then there are newer platforms, such as Pinterest, which raise as many questions as there are marketing opportunities.
At this August’s Social Media Insider Summit, MediaPost’s fifth, major players in social media and marketing will grapple with these issues, and others affecting the future of this still burgeoning industry. Executives will tell you what they think the outlook is for such foundational platforms as Twitter, Facebook and LinkedIn. There will be discussions about some of the new, image-based social media, advertiser case studies, and our popular consumer panel, where we ask social media users how they are really using the medium. And that just scrapes the surface of what promises to be three memorable days of insight and networking.
Take a step forward with us. Otherwise, you’ll be a step behind.
Past Summit Attendees Include
As Marc Zeitlin, VP/eBusiness of Farmers Insurance Group, said of a recent summit: "Thank you very much for putting on a very stimulating Summit. The speakers and panels were outstanding, as was the opportunity to network with thought leaders in the space and generate new ideas. This was my first time attending the Social Media Insider Summit, but won't be my last. See you at the next one!"
VIP Program
Summits are complimentary to Brand Marketers who meet our requirements.
To qualify, you must:
* Agree to attend the entire Summit
* Control the Social Media initiative and budget at your company
* Work at a well-known brand
* Serve as Senior Level Management or above
Complimentary Brand Marketer pass includes:
* Free Summit registration ($2995)
* Free hotel accommodations for three nights
* Free activities (golf, sailing, horseback riding and more on Day 1 and Day 2)
* Free meals, drinks and cocktail parties over three days
Due to high demand, space is limited. If you meet the requirements and would like to join us, please APPLY NOW. Just send an email with your qualifications to Rob McEvily (rob@mediapost.com).
Brand Marketer and Agency VIP attendees from recently concluded summits include:
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What Attendees are Saying About the Social Media Insider Summit series:
"The SMIS event had the perfect mix of retailers, agencies and vendors to generate a lot of ideas and gain a better understanding of the role social media plays in business today. I look forward to attending again next year!"
Carri Lukasik, Marketing Manager, The Walt Disney Company
"I learned a lot from brands I don't normally hear from at the Social Media Insider Summit. It was great to learn fresh new information and hear perspectives I hadn't before. I felt the vendor presentations were especially useful. I partnered with a vendor from the Summit based on conversations and presentations they showed attendees."
Chelsea Marti, Social Media Director, TurboTax (Intuit, Inc.)
“I attended MediaPost's Social Insider Summit and have to say, it was one of the best experiences I have had at a conference. I have been an interactive marketing executive for 12 years now and would put this right at the top of the heap. Superb content, great speakers and incredibly informative. Great work guys!”
Dan Sundgren, Senior Director, Intelius
"A fantastic event for learning and sharing with social media thought leaders. Gave an outstanding forward look into the world of brand experience management."
Thomas Panchak, Sr. Director, Digital Marketing, LifeScan, a Johnson & Johnson Company
