CHANGE: Radical Digital Transformation
The Summit is designed to share leading edge information and experience in a think-tank environment. The experiences of leading marketers will be shared demonstrating how they have transformed customer acquisition, retention and interaction.
The agenda will cover a wide array of topics of crucial significance to today’s marketer, including:
· The Role of the Re-engineered CMO
· How Online Conversations Shape the Brand
· Integrating Media and Creative in a Siloed Agency World
· How to Connect the Dots in the Fractured World of Measurement
Attendees will also here how a small brand used YouTube to become one of the top three brand channels, get a look at mobile ads that hit – and those that miss, and discover how to budget for experimental platforms.
MediaPost Summits are never all work. We'll have exciting and fun afternoon recreational activities as well as elegant evening events that will take maximum advantage of the resort’s amenities.
The MediaPost Summits have been hosted and perfected for the last five years for the Email, Search, Social, and Mobile categories. The MediaPost Brand Marketer's Summit marks a pinnacle moment for marketers by offering them a true summit steeped in actionable knowledge from the industry's publishing and events leader.
Summit attendees include:
Attendees of the MediaPost Summits Empower Their Organizations
-Optimize your digital marketing strategy by participating in top quality content
-Congenial summit experience with no one-on-ones and all attendees working together to enhance digital marketing programs
-Be a real part of driving the digital industry forward
-Unparalleled networking with other senior level digital marketing professionals and development of lifelong professional contacts
-Editorially driven content and structure to promote professional summit experience for real knowledge exchange during the daytime hours
-Actual capped attendance in order to ensure meaningful, productive networking so all attendees leave really knowing and learning from their fellow participants
What Participants are Saying:
"The Social Media Insider Summit had the perfect mix of retailers, agencies and vendors to generate a lot of ideas and gain a better understanding of the role social media plays in business today. I look forward to attending again!"
Carri Lukasik, Marketing Manager, The Walt Disney Company
"A fantastic event for learning and sharing with social media thought leaders. Gave an outstanding forward look into the world of brand experience management."
Thomas Panchak, Sr. Director, Digital Marketing, Johnson & Johnson"A fabulous way to meet industry experts, learn about industry solutions, interact with peer groups, and learn about mobile media. The contacts I made have already proved thier indispensable value."
Gary Milner, Director, Global Digital Marketing, Lenovo"The Mobile Insider Summit was invaluable in identifying trends in this very dynamic industry. The in-depth discussions with the leaders in this industry will pay dividends for years to come."
Marc Jenkins, Managing Director, Global Marketing, NASCAR
