Way back in 1865 the town of Fleetwood, in Lancashire on the North West coast of England, was a thriving community and was very much the centre of the United Kingdom's fishing industry.
Fishermen young and old from the region used to depart on long fishing voyages from Fleetwood into the hostile and un-welcoming conditions of the North Sea and the Arctic Circle.
These conditions were tough and you had to be strong to continue on these voyages and many of the fishermen would suffer from coughs, colds and bronchial problems from the prolonged freezing cold and hostile conditions.
One of the first residents of Fleetwood was a young pharmacist by the name of James Lofthouse. Amongst the many very effective treatments and remedies that James Lofthouse created was an extremely strong liquid containing menthol and eucalyptus, which helped relieve problems experienced by fishermen in the freezing conditions.
To make it easier to transport in the rough conditions James Lofthouse made this liquid into small lozenges. These were much favoured by the local fishermen, who soon began referring to the lozenges as their "Friends" and would not leave shore without them. It was therefore these first consumers who gave us the name Fisherman's Friend.
Visitors from industrial areas to the nearby coastal resort soon discovered the effectiveness of the lozenges and news began to spread throughout the whole country. Demand for James Lofthouse's Original Extra Strong lozenges began to grow.
Fisherman's Friend is now available in over 100 countries around the world. The enormous popularity and success of Fisherman's Friend has led to the honour on three separate occasions of receiving the Queen's Award to industry for Export Achievement, along with many other awards for export success. Today Fisherman's Friend is a brand recognised around the world by consumers who enjoy the benefits and taste of the different lozenges available to them.
Fisherman's Friend remains a family business with dynamic management committed to the highest product quality and continued growth into the future.
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