Create and edit an ad group

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Create ad
3. Select a goal and add your Campaign details, then click Continue
4. Under Ad group details give your ad group a name
   • To create multiple ad groups, click + New ad group
5. Select your Targeting
   • To target a specific audience, click Create new Audience
   • To automatically expand selected interests and keywords based on your Pin, check the box next to Use your Pin to expand your targeting
6. Select your Budget & schedule (the budget type can’t be edited once the ad group has been created)
   • To set a max amount you’d like to spend each day select, Daily budget
   • To set an amount you’d like to spend over the course of your campaign, select Lifetime budget
7. Select your Optimization & delivery
   • To have Pinterest automatically get the most clicks for your budget, select Automatic (Note: Automatic bidding is only available for traffic, conversion and catalog sales campaigns)
   • To control how much you bid, select Custom
8. Select your Ads
9. Review your information
10. Click Launch

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Reporting
3. Check the box next to the campaign you want to add an ad group to, then click Edit above the reporting table
4. From the left-side navigation, click + New ad group
5. Under Ad group details give your ad group a name
6. Select your Targeting
   • To target a specific audience, click Create new Audience
   • To automatically expand selected interests and keywords based on your Pin, check the box next to Use your Pin to expand your targeting
7. Select your Budget & schedule (the budget type can’t be edited once the ad group has been created)
   • To set a max amount you’d like to spend each day select, Daily budget
   • To set an amount you’d like to spend over the course of your campaign, select Lifetime budget
8. Select your Optimization & delivery
   • To have Pinterest automatically get the most clicks for your budget, select Automatic (Note: Automatic bidding is only available for traffic, conversion and catalog sales campaigns)
   • To control how much you bid, select Custom
9. Select your Ads
10. Review your information
11. Click Launch

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Reporting
3. At the top of the reporting table, click Ad groups
4. In the reporting table, check the box next to the ad group you want to edit and click Edit above the reporting table
5. Update your ad group information
6. Click Save edits

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Create ad
3. Select a goal and add your Campaign details, then click Continue
4. Set up the ad group you want to duplicate by filling in your Ad group details, Targeting, Budget & schedule, Optimization & delivery, and your Ads
5. Once you’re ready to duplicate, from the left-side navigation, click Duplicate ad group
6. Select the number of duplicate ad groups you want to create, then click Duplicate
7. Update your ad group information
8. Click Launch

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Reporting
3. At the top of the reporting table, click Ad groups
4. In the reporting table, check the box next to the ad group you want to duplicate and click Duplicate above the reporting table
5. Select whether you want to duplicate the ad group to the same campaign, a different campaign or a new campaign and how many copies you’d like to make, then click Duplicate
6. Update your ad group information
7. Click Review copies
8. Click Create ad groups

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Create ad
3. Select a goal and add your Campaign details, then click Continue
4. Set up your ad group by filling in your Ad group details, Targeting, Budget & schedule, Optimization & delivery, and your Ads
5. To delete an ad group that you no longer want to include in your campaign, select the ad group from the left-side navigation, then click the trashcan icon

1. Log into your Pinterest business account
2. Click Ads at the top of the screen, then click Reporting
3. At the top of the reporting table, click Ad groups
4. In the reporting table, check the box next to the ad group you want to delete and click Archive above the reporting table
5. In the pop-up, click Yes

For more information about how archiving works and limitations, read our article Archive ad campaigns